Hi, I'm Ben Hazell. I used to blog here about the media, but now I work there I don't write here anymore.
I'm the Web Publishing Editor at - I find better ways to tell stories, developing tools, training and practice for journalists.

You can also find me on Twitter, Facebook, Google+, LinkedIn, LibraryThing, Spotify, and occasionally writing on

The Blog

Rarely updated now, used during Journalism MA at the University of Sheffield.

Win at SEO

Wednesday, 3 September 2008
Last month I published a little rant about Charlie Brooker getting frightened and confused by search engine optimisation. I made a point of optimising the rant before publishing.

And now... victory. My rant is second on Google only to Brookers own piece when you search any combination of his name and the words Search Engine Optimisation.

I don't know why you would. But it proves that with a little savvy editing you can jump up the search rankings. In my case, that's ahead of and a lot of other blogs that people actually read.

A tiny victory for slow explicit headlines. Remember kids, if it's good for toddlers, it's good for search engines.


Michael Szollosy said...


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